AI Political Effect vs. Mass Media Effect Model

From The Future of Digital Surveillance: Why Digital Monitoring Will Never Lose Its Appeal in a World of Algorithm-Driven AI by Yong Jin Park

  • Political Science:Political Economy
  • Psychology
  • Sociology
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  • Figure 5.5. AI-Based Facebook Effect Metrics versus Mass-Media Effect Model. Note: A dotted line indicates potential connection. For instance, media buyers often engage in microtargeting as well as a mass-media campaign.